Manage the Machine
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From Salesforce’s chief ethical and humane use officer, a prescriptive guide for how to integrate AI into the workplace effectively.
AI technology has rapidly advanced from automation to generative tools to autonomous agents. Business leaders are increasingly excited about the potential of AI but also worried about the risks. At a...
Published By Basic Venture
Format Hardback
Number Of Pages 304
Publication Date 09/15/2026
ISBN 9781541608207
Dimensions 6 inches x 9.25 inches
“I've spent my career at the intersection of capital and conscience. Manage the Machine gave me hope — and a roadmap — for why the leaders who invest in people in the age of AI will be the ones who win.” —Darren Walker, former president, Ford Foundation, and president and CEO, Anonymous Content
“Paula Goldman keeps humans at the helm of the AI transformation, where they belong. Manage the Machine is a balanced, practical guide that shows leaders how trust, structure, and the right guardrails are what get the best from people and AI working together.”—Nita Farahany, author of The Battle for Your Brain
“The leaders who figure out how to use AI to unleash their people, all of their people, will build an edge that's hard to replicate. Manage the Machine cuts through the noise and is the blueprint for how to do it right.”—Cristina Mancini, CEO, Black Girls Code, and founder and CEO, Beyond Code Collective
“AI is the most transformative technology of our time — but its true impact will be defined by how we shape the partnership between humans and machines. Manage the Machine lays out a clear roadmap for how businesses can harness AI's immense potential while keeping trust, creativity, and human judgment at the center. It's an essential guide for building an AI future that drives business value and expands human potential.”—Marc Benioff, chair, CEO, and cofounder, Salesforce
“Mastering the partnership between human judgment and AI is the defining challenge we face today. Manage the Machine offers the clarity needed to step out of the passenger seat, navigate the risks, and drive toward the ambitious breakthroughs that were previously out of reach.” —Sukhinder Singh Cassidy, CEO, Xero, and author of Choose Possibility
“Too much of the conversation about AI focuses on the latest model release, and not nearly enough on how leaders should actually wield it. Manage the Machine fills that gap brilliantly: a practical, human-centered guide for the moment we're in.”—Baroness Martha Lane Fox, cofounder, lastminute.com
“A practitioner-oriented guide to how AI is changing knowledge work, deeply reported and grounded in real case studies.”—Tim O’Reilly, founder and CEO, O’Reilly Media
“The next era of AI in the workplace is about bringing human intuition and machine reasoning together. This book captures exactly how a collaborative, human-centered approach can amplify what we’re capable of achieving.”—Marissa Mayer, CEO, Dazzle AI