Front Cover

The Tipping Point

How Little Things Can Make a Big Difference
by Malcolm Gladwell
$21.99

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Uncover the captivating science behind viral trends in business, marketing, and human behavior in the breakthrough debut — named one of the best books of the decade by The A.V. Club and The Guardian — by Malcolm Gladwell, the bestselling author of The Bomber Mafia.   The tipping point is that...
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Published By Back Bay Books

Format Paperback

Category

Number Of Pages 304

Publication Date 01/07/2002

ISBN 9780316346627

Dimensions 5.5 inches x 8.5 inches


“A fascinating book that makes you see the world in a different way.”—Fortune

“Gladwell has a knack for rendering complex theories in clear, elegant prose, and he makes a charismatic tour guide.”—San Francisco Chronicle

“A wonderful page-turner about a fascinating idea that should affect the way every thinking person looks at the world.”—Michael Lewis

“Undeniably compelling. . . terrifically rewarding.”—Claire Dederer, Seattle Times

“As a business how-to, The Tipping Point is truly superior, brimming with new theories on the science of manipulation.”—Aaron Gell, Time Out

 
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